Google recently announced ‘Android One’ at the Google IO 2014 event. During this event Sundar Pichai, SVP at google, presented a sample smart phone, ‘A Micromax Android One device’.
What is Android One? This is the latest design reference platform on the block, and it is engineered to allow Smartphone developers, build the best products easily and economically. This platform is a boon for smaller Smartphone manufacturing companies, as now they can deliver an unsurpassed android experience to their users. It is also possible to customize the apps and design distinct features, so as to build a separate and a unique brand identity. Definitely a win-win situation; for Google, Smartphone manufacturers and the buyers - alike.
